We aim to transform the way people see and experience the world by building eyewear experiences for everyone and every purpose. We’re building Lenskart as a fashion destination for eyewear and are passionate about creating a consumer brand which delivers breakthrough eyewear products and experiences. And to execute that mission, we’re building a team of exceptional brand custodians who love solving brand challenges to build a global consumer experience and are always striving to DO MORE, BE MORE.
Conceptualize eyewear collections based on trends, problem-solving innovations, archetypes, subcultures and fashion-led aesthetics for all Lenskart product brands.
Propose collections with in depth user research keeping ‘people’ at the center of the design thinking process.
Conduct product and market research to understand the consumer needs and expectations.
Develop thematic boards that include character, mood, colors, features, shapes, materials, and details based on concept/theme.
Translate concepts into sketches, illustrations, and technical drawings with all relevant specifications.
Incorporate design feedback from internal teams to ensure the range reflects the goal of the team.
Coordinate with the product & merchandising team for sample and final product development.
Assist in creating collection design briefs for brand & consumer experience teams.
Maintain a design library for all concepts, sketches & technical drawings as per collection/season/categories for all product brands.
Maintain all physical samples/chips/hardware for core & trend-setting styles.
5 - 8 years of experience in fashion & lifestyle product design / industrial design / CMF design
B.des or M.des in Fashion / Product / Accessory design from NIFT, NID & other premier design institutes
Software skills: Rhino, Blender, Keyshot Pro, Adobe Illustrator & Adobe Photoshop